Send A Welcome Message To New Subscribers
2009 August 2
Sending a welcome message to new subscribers is a good way to introduce yourself, let readers know what to expect from you, and build trust.
Email campaigns are always more successful if there’s a strong relationship between sender and subscriber. A well-written welcome message is an effective way to make a great first impression.
Tom O’Leary at The Messaging Times has written a sample welcome message here that hits on all the key points.
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