What Is The Standard Email Width?

2009 August 11

With all the different screen sizes and resolutions out there, it can be difficult to decide on the right width for your emails.

Luckily, Amy Hamilton at Smith-Harmon has done some research on this topic. She surveyed 47 popular retailers and asked for their standard email width.

The industry standard for email width of promotional emails was:
Between 600px and 650px.

The industry standard for email width of content-heavy emails (newsletters, etc.) was:
Between 650px and 700px.

If you liked this article, you might also like these:


No comments yet

Leave a Reply

Note: You can use basic XHTML in your comments. Your email address will never be published.

Subscribe to this comment feed via RSS